master's thesis
Utjecaj outsourcinga na smanjenje troškova u hotelskom poslovanju

Katarina Garac (2015)
University of Split
Faculty of economics Split
Metadata
TitleUtjecaj outsourcinga na smanjenje troškova u hotelskom poslovanju : diplomski rad
AuthorKatarina Garac
Mentor(s)Želimir Dulčić (thesis advisor)
Abstract
U uvjetima tržišne globalizacije, te sve veće nepredvidivosti tržišta, pod povećalo dolazi sposobnost upravljanja te brzina prilagođavanja hotelskih poduzeća novonastalim tržišnim uvjetima. Kako bi se orijentirali na primarne aktivnosti i zadatke u hotelskim poduzećima, menedžment sve češće naginje ka primjeni izdvajanja aktivnosti u svom svakodnevnom poslovanju. Upravo primjenom outsourcinga hotelska poduzeća se mogu kvalitetno posvetiti obavljanju svojih primarnih zadataka a sekundarne proslijediti vanjskim partnerima koji iste mogu obaviti kvalitetnije i brže. U radu Utjecaj outsourcinga na smanjenje troškova u hotelskom poslovanju obradit će se teorijski aspekti outsourcinga i financijske analize uspješnosti hotelskih poduzeća. A u posljednjem dijelu rada se provodi statistička analiza nad podacima dobivenim obradom anketa koje su provedene nad hotelima s 4 i 5* na području Splitsko-dalmatinske i Dubrovačko-neretvanske županije.
Keywordsoutsourcing backsourcing hotel manegment cost reducition business performance
GranterUniversity of Split
Faculty of economics Split
PlaceSplit
StateCroatia
Scientific field, discipline, subdisciplineSOCIAL SCIENCES
Economics
Organization and Management
Study programme typeuniversity
Study levelgraduate
Study programmeTourism and Hotel Management
Academic title abbreviationmag. oec.
Genremaster's thesis
Language Croatian
Defense date2015-12-10
Parallel abstract (English)
In terms of market globalization and the increasing unpredictability of the market, under the magnifying glass comes a capacity of management and its possibility to quickly adjust hotel companies to new market conditions. In order to orient to primary activites and tasks, management is increasingly leaning towards the implementation of separation of activities in their daily management. Through the use of outsourcing hotel companies can devote quality to its primary task, and secondary tasks can be forwarded to their foreign partners, who can do the same tasks better and faster. In this paper, „ The impact of outsourcing on the reduction of costs in the hotel business“, the theoretical aspects of outsourcing and financial analysis of hotel companies will be processed, and in the last part of the work statistical analysis is carried out, based on data processing surveys, carried out in 4 and 5 – star hotels in the area of Splitsko – dalmatinska and Dubrovačko – neretvanska ounty.
Parallel keywords (Croatian)Outsourcing backsourcing hotelsko poslovanje smanjenje troškova uspješnost poslovanja
Resource typetext
Access conditionOpen access
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
URN:NBNhttps://urn.nsk.hr/urn:nbn:hr:124:708612
CommitterIvana Gizdić