master's thesis
POTRAŽNJA POSLOVNIH TVRTKI ZA DOBROVOLJNIM ZDRAVSTVENIM OSIGURANJEM

Nikolina Gudelj (2016)
University of Split
Faculty of economics Split
Metadata
TitlePOTRAŽNJA POSLOVNIH TVRTKI ZA DOBROVOLJNIM ZDRAVSTVENIM OSIGURANJEM : diplomski rad
AuthorNikolina Gudelj
Mentor(s)Marijana Ćurak (thesis advisor)
Abstract
Osnovni cilj ovog rada bio je ispitati utjecaj određenih čimbenika na potražnju poduzeća za dobrovoljnim zdravstvenim osiguranjem za svoje zaposlenike. Analizom podataka prikupljenih anketom na uzorku 274 poduzeća zaključili smo kako obrazovna struktura zaposlenika, porezni tretman uplata polica dobrovoljnog zdravstvenog osiguranja i životni vijek poduzeća imaju utjecaj na potražnju poduzeća za policama dobrovoljnog zdravstvenog osiguranja, dok veličina poduzeća ima djelomičan utjecaj. S druge pak strane, utvrđeno je kako cijena polica dobrovoljnog zdravstvenog osiguranja, vlasnička struktura poduzeća, financijski rezultat poslovanja i društveno odgovorno poslovanje nemaju utjecaj na potražnju poduzeća za policama dobrovoljnog zdravstvenog osiguranja.
Keywordsvoluntary health insurance companies' demand for voluntary health insurance determinants of the demand
GranterUniversity of Split
Faculty of economics Split
PlaceSplit
StateCroatia
Scientific field, discipline, subdisciplineSOCIAL SCIENCES
Economics
Finance
Study programme typeuniversity
Study levelgraduate
Study programmeBusiness Studies
Academic title abbreviationmag. oec.
Genremaster's thesis
Language Croatian
Defense date2016-02
Parallel abstract (English)
The main objective of this study was to examine the impact of certain factors on demand of enterprises for voluntary health insurance for their employees. An examination of the data collected by the survey on a sample of 274 companies, we have concluded that educational structure of employees, the tax treatment of voluntary health insurance policies and life span of companies have an impact on the demand of companies for voluntary health insurance policies, while the size of the company has a partial effect. On the other hand, it was found that the price of voluntary health insurance policy, ownership structure, companies' financial results and corporate social responsibility have no effect on corporate demand for voluntary health insurance policies.
Parallel keywords (Croatian)dobrovoljno zdravstveno osiguranje potražnja poduzeća za dobrovoljnim zdravstvenim osiguranjem determinante potražnje
Resource typetext
Access conditionOpen access
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
URN:NBNhttps://urn.nsk.hr/urn:nbn:hr:124:564285
CommitterIvana Gizdić