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undergraduate thesis
POSLOVNO KOMUNICIRANJE DANAS
Split: University of Split, University Department of Professional Studies, 2020. urn:nbn:hr:228:247353
Marasović, Marin
University of Split
University Department of Professional Studies

Cite this document

Marasović, M. (2020). POSLOVNO KOMUNICIRANJE DANAS (Undergraduate thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:228:247353

Marasović, Marin. "POSLOVNO KOMUNICIRANJE DANAS." Undergraduate thesis, University of Split, University Department of Professional Studies, 2020. https://urn.nsk.hr/urn:nbn:hr:228:247353

Marasović, Marin. "POSLOVNO KOMUNICIRANJE DANAS." Undergraduate thesis, University of Split, University Department of Professional Studies, 2020. https://urn.nsk.hr/urn:nbn:hr:228:247353

Marasović, M. (2020). 'POSLOVNO KOMUNICIRANJE DANAS', Undergraduate thesis, University of Split, University Department of Professional Studies, accessed 29 May 2022, https://urn.nsk.hr/urn:nbn:hr:228:247353

Marasović M. POSLOVNO KOMUNICIRANJE DANAS [Undergraduate thesis]. Split: University of Split, University Department of Professional Studies; 2020 [cited 2022 May 29] Available at: https://urn.nsk.hr/urn:nbn:hr:228:247353

M. Marasović, "POSLOVNO KOMUNICIRANJE DANAS", Undergraduate thesis, University of Split, University Department of Professional Studies, Split, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:228:247353

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Metadata
TitlePOSLOVNO KOMUNICIRANJE DANAS
Title (english)BUSINESS COMMUNICATION TODAY
AuthorMarin Marasović
MentorKATARINA BLAŽEVIĆ MIŠE (mentor)
Committee memberGORAN ĆORLUKA (član povjerenstva)
Committee memberMARIO DADIĆ (član povjerenstva)
GranterUniversity of Split
University Department of Professional Studies
Split
Defense date and country2020-11-11, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Poslovna komunikacija obuhvaća elemente kao što su poslovno dopisivanje, pravila ophođenja s drugim ljudima, poslovno odijevanje, ton glasa i govor tijela, upotreba riječi i pravila vođenja uljuđenog razgovora u raznim poslovnim situacijama. Iz navedenoga zaključujemo da je poslovno komuniciranje temelj za uspješno poslovanje svake pojedine tvrtke. Definicija komunikacije upravo nam stavlja na važnost da se razmjena ideja, emocija i poruka između dvije ili više strana razumije na istovjetan način, bilo da se radi o komunikaciji unutar tvrtke ili komunikaciji tvrtke s kupcima, dobavljačima i ostalim vanjskim korisnicima. U ovom radu definirat će se poslovna komunikacija s naglaskom na modernu komunikaciju tj. komuniciranje putem društvenih mreža. Društvene mreže su zapravo pokretač novoga trenda promocije i prodaje proizvoda, ali i medij komunikacije poduzeća.
Abstract (english)
Business communication includes elements such as business correspondence, rules of dealing with other people, business dress code, voice tone and body language, use of words and rules of having a polite conversation in various business situations. From the above we conclude that business communication is the basis for successful business of each company. The definition of communication is precisely what gives us the importance that the exchange of ideas, emotions and messages between two or more parties is understood in the same way, whether it is intra-company communication or company communication with customers, suppliers and other external customers. This paper defines business communication with an emphasis on modern communication, ie communication through social networks. Social networks are in fact the initiator of a new trend of product promotion and sale, but also a media of communication for businesses.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:228:247353
Study programmeTitle: Business Trade –– professional - professional
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
RepositoryRepository of University Department of Professional Studies
Created on2020-11-24 13:49:33