undergraduate thesis
PLANIRANJE, ORGANIZIRANJE I PROMOCIJA ZABAVNIH MANIFESTACIJA (EVENATA) - PROEVENTUM.COM, SPLIT

Lucija Grebenar (2016)
University of Split
Faculty of economics Split
Metadata
TitlePLANIRANJE, ORGANIZIRANJE I PROMOCIJA ZABAVNIH MANIFESTACIJA (EVENATA) - PROEVENTUM.COM, SPLIT : završni rad
AuthorLucija Grebenar
Mentor(s)Zoran Mihanović (thesis advisor)
Abstract
Organizacija zabavnih manifestacija (eventa) je složen proces za koji je potrebno imati ideju, svrhu i cilj. Zatim je potrebno početi sa planiranjem svakog detalja od definiranja mjesta, vrijeme, sudionike i svrhu. Potrebno je pronaći idealni prostor i definirati idealno vrijeme, angažirati kvalitetne i stručne suradnike, a pritom ostati u okvirima financijskog plana. Svaki event zahtijeva međusobnu suradnju više stručnih osoba s kojima je pojedinačno potrebno dogovorili detalje oko eventa te prikupili svu postojeću dokumentaciju potrebnu za event. Na kraju procesa je realizacija, a glavni cilj cjelokupne organizacije je uspješno organiziranje eventa na zadovoljstvo svih sudionika. Agencija za organiziranje evenata Proeventum je uspješna agencija koja je organizator nekoliko uspješnih festivala kao što je Split Beach Festival koji je detaljno opisan u radu.
Keywordsmarketing planning organization event Proeventum.
GranterUniversity of Split
Faculty of economics Split
PlaceSplit
StateCroatia
Scientific field, discipline, subdisciplineSOCIAL SCIENCES
Economics
Marketing
Study programme typeuniversity
Study levelundergraduate
Study programmeEconomics
Academic title abbreviationuniv. bacc. oec.
Genreundergraduate thesis
Language Croatian
Defense date2016-08
Parallel abstract (English)
The organization of entertainment events (event) is a complex process that is necessary to have an idea, purpose and goal. Then we need to start with planning every detail of defining the place, time, participants and purpose. It is necessary to find the ideal space and define an ideal time to hire high-quality and professional associates, and remain within the limits of the financial plan. Each event requires mutual cooperation more professional person with whom the individual need to agree on the details about the event and collected all the existing documents necessary for the event. At the end of the process is the realization of a major goal of the entire organization is the successful organization of the event to the satisfaction of all participants. Agency for organizing events Proeventum successful agency which organized several successful festivals like Split Beach Festival which is described in detail in the work.
Parallel keywords (Croatian)marketing planiranje organizacija event proeventum
Resource typetext
Access conditionOpen access
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
URN:NBNhttps://urn.nsk.hr/urn:nbn:hr:124:077925
CommitterIvana Gizdić